What can mobile do

Der findes flere interessante sites der løbende har fokus på mobiltelefonen som medie.

Her er et par klip som jeg syntes er interessante.

  •There has been a huge increase in the amount of usage and interest in mobile bar codes by brands, publishers and retailers worldwide. •Google, Microsoft and eBay entering the market adds further validation.

  •Mobile can engage existing customers via the mobile Web, Mcommerce and brand and retail applications. •Mobile can also attract new customers via mobile advertising on the Web and in-applications. •Mobile applications have higher click-through on ads and higher conversion to purchase than the mobile Web.

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